Magic Bullet is the sister brand of the company Nutribullet, and are a compact version of the popular blenders. They have become all the rage among young adults living by themselves, and trying to be healthy. The product mostly targets this particular audience, and propagates the idea of being fit and healthy. It is easy to use, portable, and usually comes with several lids allowing you to drink straight out of the container. The product comes in fun and bright colors and collaborates with young influencers to entice its audience with their ‘aesthetic’ and healthy breakfast smoothies.
Synopsis
The commercial targets young adults with a hectic lifestyle. The times demand attention to health and the importance of socialising. The storyboards aim at combining the different societal pressures one faces as a young adult and claims that the magic bullet would be its true companion through it all.
Storyboards
Styleframes
